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Find your perfect skincare routine
We’re excited to introduce you to Routine Finder 2.0.
Powered by AI, discover The Dr Sam Skin Tracker™ to unlock ultra-tailored routines driven by your selfie and goals for transformational results.
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How Does The Routine Finder Work?
Discover Your RoutineReal routines, real results
The four-step #TheDrSamSystem is packed with science-driven ingredients that you can trust to transform your skin.
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Before
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After
Skin Concern: Blemishes - Month 3
"Dr Sam's skincare has completely transformed my skin (and my life!). I have struggled with acne and pigmentation for years. I feel like I have gone through every recommended product and brand out there in the hope something would work. Sometimes I would feel so self-conscious that I would cancel social plans/not go on dates etc, I felt so embarrassed that I was 25 and still had such bad acne.
Since switching my skincare routine to your range in March, now, for the first time in my life, I am getting constant compliments on my skin and asking what products I use - even once from a total stranger!! I feel like I am a walking Dr Sam's advert. I feel so confident. I just wanted you to know how much you have helped me, I am beyond grateful."
- Ruby
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Before
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After
Skin Concern: Redness - Month 12
"I've been using Flawless Brightly Serum for over a year, Wouldn't be without it. It's really made a difference to the redness in my face. My skin clarity has improved, overall it's great."
- Judith
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Before
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After
Skin Concern: Blemishes - Month 1
"I have seen such a wonderful change in my skin over the course of the challenge, I've gone from dull/lackluster skin that was angry with breakouts to skin that is glowing and blemishes almost banished thanks to Dr Sam's amazing Flawless Neutralising Gel!
Not only has my skin improved but my confidence has skyrocketed too!"
- Nicola
A simple routine with powerful results
Discover four flawless steps to stay consistent and take away the guesswork
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Cleanse
Wash away impurities while supporting your skin barrier.
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Activate
Correct and protect by day, and restore and repair by night.
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Hydrate
Lavish your skin with long-lasting hydration.
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Protect
Defy your preconceptions about sunscreen - SPF isn’t just for the sun.
Skincare you can trust
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Suitable for Sensitive Skin
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Fragrance Free
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Non-Comedogenic
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Cruelty Free
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60 Day Happiness Pledge
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Free Samples
Featured in
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Meet Dr Sam
Dr Sam Bunting is the founder of the Dr Sam Bunting + Associates' Harley Street clinic, and the award-winning Dr Sam’s skincare brand.
She’s passionate about making expert skincare advice more accessible, and demystifying the beauty industry with her no-nonsense approach to skin.
90% of our customers would recommend to a friend
*189 respondents - Dr Sam’s internal customer survey - July 2022